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索愛向低價機擴張http://www.sina.com.cn 2007年04月23日 00:31 北京商報
Mobile phone handset maker Sony Ericsson said on Friday it expected the average price of its phones to come down as it expanded into cheaper segments, though it still had the highest in the industry. Sony Ericsson, owned by Ericsson and Sony Corp , earlier said its average selling price (ASP) in the first quarter fell to 134 euros a phone from 146 the quarter before. “We expect ASPs to come down somewhat for Sony Ericsson, but they are still the highest in the industry amongst the top five,” Sony Ericsson President Miles Flint told a conference call. “That in itself is no bad thing if it is delivering profitable volumes,” he added. 手機生產廠商索尼愛立信上周五表示,隨著該公司向低價手機領域的擴張,預計旗下手機的平均售價將會有所下降,但就業(yè)界水平來看,仍是最高的。 索尼愛立信早些時候表示,在第一季度,該公司手機的平均售價從上一季的146歐元降至134歐元。該公司是由瑞典愛立信和日本索尼合資組建的。 索尼愛立信總裁馬勒斯·弗林特在電話會議上稱:“我們預計索尼愛立信手機的平均售價將會有所下降,但在業(yè)界的五大手機廠商中仍是最高的。” “如果銷量較大同時可以保證公司獲利的話,對公司來說不是什么壞事。” 董莉
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