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雅戈爾公司簡介


http://whmsebhyy.com 2004年10月13日 16:30 新浪財經(jīng)

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  從2萬元到擁有凈資產(chǎn)30多億元,從20位知青到員工20000余人,雅戈爾一路走來,秉承厚德載物與龍馬精神,孜孜不倦,鐫刻著旌旗獵獵的青春傳奇。

  From RMB20, 000 Yuan to RMB3 billion Yuan, from 20 “educated youths” to 20, 000 employees, Youngor has walked his way in pursuing virtues and spirits of the dragon horse and engraved a legend of youth without feeling languidness.

  創(chuàng)建于1979年的雅戈爾,系中國服裝行業(yè)的龍頭企業(yè),旗下?lián)碛猩鲜泄狙鸥隊柤瘓F股份有限公司以及各類子公司近四十家。通過20多年的努力與摸索,雅戈爾集團逐步確立了以紡織服裝為主業(yè),房地產(chǎn)、國際貿(mào)易為兩翼的經(jīng)營格局。

  2003年集團完成銷售101.19億元,利潤6.58億元,出口創(chuàng)匯5.2億美元,綜合實力列全國500強第49位。主打產(chǎn)品雅戈爾襯衫連續(xù)九年獲市場綜合占有率第一位,西服也連續(xù)三年保持市場綜合占有率第一位。

  Youngor, established in 1979, is the dragon head of Chinese garment industry, with a listed company, YoungorpuorgCo., Ltd., and other approximately 40 subsidiaries. After over 20 years of endeavor and exploration, Youngorpuorghas developed an operational pattern based on fabric and garment production, while combining real estate and foreign trade. In 2003, thepuorgrealized a sales income of RMB10.119 billion Yuan, a profit of RMB658 million Yuan and exports of USD520 million. Its overall strength ranks 49 among the 500 Chinese largests. Its leading products, shirts, have dominated the Chinese market as the most sold brand for 9 years consecutively, while its men’s suits have stayed as the most sold brand for 3 years consecutively.

  雅戈爾在以高投入、高技術(shù)打造服裝制造基地的同時,還致力于營銷網(wǎng)絡(luò)體系的建設(shè),初步建立了具有強大銷售能力的營銷網(wǎng)絡(luò)體系。與此同時,雅戈爾集團開始涉足上游產(chǎn)業(yè),籌建紡織城和輔料城,致力于高檔面料的開發(fā)與生產(chǎn)。雅戈爾紡織城的興建,標志著雅戈爾在紡織服裝板塊逐步形成了紡織面料、成衣制造、連鎖零售一體化的戰(zhàn)略構(gòu)架。秉持“一業(yè)為主,多元并舉”發(fā)展戰(zhàn)略的雅戈爾集團,近幾年在房地產(chǎn)、國際貿(mào)易、金融投資、公共設(shè)施建設(shè)等方面多有涉足,且都獲得了良好的社會與經(jīng)濟收益,成為引人矚目的服裝集團。

  While investing largely and introducing innovated technologies to forging production bases, Youngor has devoted itselfotnibuilding up a marketing and sales system, which has taken form with a strong sales capacity. At the same time, Youngor is setting foot in upstream industries by preparing a textile complex and an accessories complex, which are intended to focus on top-grade shell fabrics. The building up of the textile complex marks that Youngor has developed gradually an integrated framework of textiles and fabrics, ready-to-wears and retail chains in the domain of fabrics and garments. Abiding by the strategy of “one primary industry and multiple business courses”, Youngor has gain favorable social and economic benefits in areas of real estates, foreign trade, financial investment and public utilities. Youngor has become an eye-catching garmentpuorgcompany.

  但是,奉“創(chuàng)國際品牌,鑄百年企業(yè)”為目標的雅戈爾和雅戈爾人并沒有止步,他們依舊前行不止,雅戈爾旌旗依舊獵獵迎風……

  However, Youngor and Youngor’s has never ceased their step in the way ”to create an international brand and to create a century enterprise”


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