《經濟觀察報》是一張全彩色印刷、設計精美的24版經濟類周報。《經濟觀察報》的特色在于充分表現新興的、行動能力強的價值觀和生活態度，即理性、建設性；有選擇的信息；獨到視角的專欄；富有沖擊力的圖片和制作講究的整體設計。

　　《經濟觀察報》以中國社會擁有財富、擁有權力、擁有思想、擁有未來的實力階層為讀者對象。

　　《經濟觀察報》的團隊以北京幾家主要的經濟類報刊的骨干力量組成。成員都有著多年媒體工作經驗。

　　Economic Observer is a colored, well-designed 24-page economic weekly newspaper. Economic Observer excels in fully presenting newly emerged , active ideas and attitudes as to value and life, i.e., sense and constructiveness; select information; columns with unique angle of view; photos of great impact and delicate whole designing.

　　Economic Observer's targeted readers are the estate of people in possession of Wealth, Power, Thought and Future.

　　Economic Observer's staff consists of elites from Beijing's main economic newspapers and magazines. All of the members are of years' media experiences.